The Root of Our Culture

What is the root of our culture?

Where is the well from which our deepest values spring?

What qualities of men or women do we most admire, respect and revere?

I ask these questions because I’m still shaking my head at the fact that some American nobody will make enough money from semi-streaking at the Champions League Final to retire by the time she is thirty.

According to experts, this woman (I refuse to name her) by running onto the field in the female version of a Borat posing pouch (advertising an internet porn site) will make about $US 6 million.

In fact, I’m not judging her. Good luck to her if she is able to gauge the zeitgeist and strike while the iron’s hot.

I’m judging everyone else.

I’m judging the people who make it possible for her to make so much money from her criminal and opportunistic actions.

Why on earth are we rewarding this sort of behaviour? Why isn’t there legislation to prevent her benefiting from her crime? Because it will only encourage others to do the same.

When you understand that anyone on planet earth with just $32k is actually in the top 1% of wealth, it is sobering indeed to think that, the way our culture, values and economy works, this 22 yo non-entity will make $6 million for a ten second semi-clad gesture.

As I said, good luck to her, but all of you out there who joined her Instagram (or whatever social media) following…

You disgust me.

And I say that as a person who is very slow to judge anyone or anything. God knows I’m an arsehole of the first water but even I will raise an eyebrow at the idea of people being rewarded – obscenely rewarded – for nothing.

Fame ought to be allocated to people who’ve actually done something that makes them extraordinary – not just frittered away on unprincipled zeros able to manipulate social media algorithms.

When you think that there are people out there devoting their lives to looking after the sick; building things; generating art, music and literature; upholding rights or fighting for rights they don’t have; and doing all these things in comparative obscurity, it deeply disturbs me that so much attention is given to someone who didn’t even get all her kit off.

This very ordinary woman has become rich and famous in the same week that millions are fighting for their rights in Hong Kong, Julian Assange is being deported to America, and everyone in the world with less than $32k continues to lead lives of exploitation, darkness and misery.

I genuinely think we’ve really fucked this up.

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